16 October 2008
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CD Case Calendars –Seen 365 days!

What other method guarantees your product will stay in front of your clients 365 days a year?  Calendars are the best way!  I’m often asked if people still use calendars in this digital age.  The best way I can answer the question is to ask you if you use printed calendars.  Check all the common […]


14 October 2008
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Rescued Client: Flash Foods, Hershey’s & Brad Paisley

This Hershey’s & Brad Paisley program was flipped in a FLASH – only 2.5 weeks from design to in-store implementation to approximately 200 Flash Foods locations.  A variety of point-of-purchase materials including posters and t-danglers, encouraged Flash Foods consumers to purchase Hershey’s products.  The offer was buy 1 get 1 free and enter to win […]


17 September 2008
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Rescued Client: Coaches Curing Kids Cancer

Coaches Curing Kids Cancer uses a simple non-profit concept: Children’s sports teams donate the money raised for the coach’s end-of-season gift to childhood cancer research. In return, the coach receives a certificate, a branded gift, and the great feeling of helping kids kick cancer. The same concept is used for Teacher’s Curing Kids Cancer. The P.O.P. Shop is responsible for inventory management, daily order fulfillment of all internet orders, product recommendation and graphic design.


3 September 2008
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Promotion: Citect Beats the Odds

Citect wanted to increase traffic at a Las Vegas trade show through pre-show hotel room drops.  The client knew they wanted to incorporate chocolate and give it a vegas theme.  The P.O.P. Shop would be required to pre-package all kits and ship them complete to the hotel.  For the packaging we decided on a triangle bag […]


Promotion: Superheroes at Church

UpStreet’s Summer Craze is a summer learning environment for grade school children at North Point Community Church . UpStreet staff worked with The POP Shop to produce a variety of elementsfor their Superheroes curriculum. Superheroes included the Forgivenator, Captain Compassion, Super Cool, Guts Girl and Kid Confidence. Take home elements consisted of trading cards and […]


18 July 2008
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What is P.O.P.?

One of the questions we get most regularly at The POP Shop is “What does P.O.P. stand for?” Here’s your answer! P.O.P. stands for “point of purchase” which is how the company started in 1999. In the beginning we only handled graphic design, printing and distribution of point-of-purchase merchandise and sales kits. If this is […]


Promotion: Sail Away for Celebration, FL

A “Celebrate and Sail Away” promotion for Celebration, Florida provides an excellent example of how our super powers come together for the good of the brand. Celebration is a master planned front porch style community created by a real estate division of The Walt Disney Company. To encourage home sales, real estate agents were offered […]