Millennials Don’t Want to Grow Up
Laundry. Dinner. Bills. Work. Kids. Taxes. The seemingly endless list can consume your day turning free time into a distance memory. If we knew that becoming an adult had so many responsibilities, many of us may have opted to stay young. Since when did the trip to the grocery store require a strategically placed plan to […]
An Umbrella for Rain…or Shine
The tried and true umbrella is a promotional classic. It’s both extremely effective in promoting a brand and incredibly useful for the user. This year, a study revealed that over their lifespan, umbrellas generate over 1,300 impressions. Meanwhile, the same study showed that 83% of consumers would keep a promotional umbrella because it’s useful. We […]
Return of the Lapel Pin
What is smaller than fifty-cent piece but was bigger than all the technology items at the 2015 Mobile World Congress (Boxall, 2015), the world’s biggest and most influential mobile event, (“Mobile Is Everything”, 2015)? Lapel Pins! Yep, they are cool again. Small metal pins that attach to clothing, bags, hats, and many other objects were […]
Enter “What do you love?” for $200 iTunes
We love our clients! What do you love? Enter the “what do you love” sweepstakes for a chance to win a $200 iTunes gift card. Enter online on our Facebook page. Happy Valentine’s Day from your favorite superheroes at The POP Shop! Contest ends February 15, 2010. Contest rules available at time of entry.
Rescued Client: Flash Foods, Hershey’s & Brad Paisley
This Hershey’s & Brad Paisley program was flipped in a FLASH – only 2.5 weeks from design to in-store implementation to approximately 200 Flash Foods locations. A variety of point-of-purchase materials including posters and t-danglers, encouraged Flash Foods consumers to purchase Hershey’s products. The offer was buy 1 get 1 free and enter to win […]
Promotion: Citect Beats the Odds
Citect wanted to increase traffic at a Las Vegas trade show through pre-show hotel room drops. The client knew they wanted to incorporate chocolate and give it a vegas theme. The P.O.P. Shop would be required to pre-package all kits and ship them complete to the hotel. For the packaging we decided on a triangle bag […]
Promotion: Superheroes at Church
UpStreet’s Summer Craze is a summer learning environment for grade school children at North Point Community Church . UpStreet staff worked with The POP Shop to produce a variety of elementsfor their Superheroes curriculum. Superheroes included the Forgivenator, Captain Compassion, Super Cool, Guts Girl and Kid Confidence. Take home elements consisted of trading cards and […]
Promotion: Sail Away for Celebration, FL
A “Celebrate and Sail Away” promotion for Celebration, Florida provides an excellent example of how our super powers come together for the good of the brand. Celebration is a master planned front porch style community created by a real estate division of The Walt Disney Company. To encourage home sales, real estate agents were offered […]