A New Look: Apparel Decoration Trends
Change happens. Styles come and go. We track these trends to insure we provide the products and designs that help our clients be a trend leaders. Let’s jump into apparel decoration and how the locations are evolving.
Center Chest
This trend continues to bring attention to you brand by placing logos front and center of the garment. Even with plackets and zippers, a true edge transfer provides the ideal decoration for a center chest location.
Side Seam
This option is a new favorite for horizontal logos or wordmarks. The side seam is a great secondary location that can be visible from the front or the back. Following seams creates a subtle, compelling look. We recommend laser for durability, clarity and detail (especially for outerwear).
Vertical Center Print
Want high exposure for your brand? The vertical center print is this year’s most visible trend. Most popular sportswear and lifestyle brands are utilizing this trend. It is also especially trendy with a younger audience.
Graphic Overlay
A staple in retail is always the graphic print. It is an exceptional trend each season. The dominating prints are camo, floral and graphic patterns this season. Energize your brand by pairing relevant graphics. The right combination will reinforce brand identity and add retail flair. Colors are limitless, so don’t worry about color options with Infusion and HXD decoration techniques.
Angle Logo
Your brand may take on the world with a little slant and thus want to do the same with the logo. A large, angled logo makes a statement. These angles provide a modern look and are in the sleek and contemporary brands this season. Our angled decorations are dramatic.