Trends in Branded Apparel Decoration

Trends in Branded Apparel Decoration

Apparel brands desire to create sought-after styles for corporate audience. It makes sense for brand marketers to giveaway a shirt or hoodie that their recipient would be willing to spend their own money. Here we showcase decoration trends in retail, that may translate well to corporate brand initiatives. Signal a marketing superhero to discover how to incorporate these fashion-focused trends into your next branded apparel project.

Camo has fashion appeal well beyond the outdoorsman. Brands are incorporating it as a backdrop or within the logo.

Step up branding with a color blocked look. We can achieve the block look by utilizing numerous decoration techniques, including transfer, laser or sublimation. You can choose a tonal look, a bold contrast or in a pattern.

Give your brand a subtle retail look with tone-on-tone decoration using laser, deboss, tonal transfer, tonal embroidery or tonal sublimation.

Hem decoration is a unique place to show subtle branding. A great location for icons and patterns, hem decoration brings added attention to your brand.

Be unique and go bold with a vertical decoration down the back spin, along the zipper or placket.

Repeat brand or create an alternate message down the sleeve. Consider repeating icons, or bold text.

Gain brand exposure by utilizing the forearm to show off your brand.